sweaty betty ® by formplan

»harmony in motion«

dynamic retail shop

sweaty betty's interior creates flexibility with modular zones. natural wood, beige hues, and brand colors create a warm atmosphere. mirrors add elegance, enhancing spatial perception. the design integrates a welcoming space, a dynamic central zone, and a functional area for an immersive brand experience.

elegance unfolds at the entrance, where a semi-transparent wall invites, setting the tone for a transformative retail journey.

the shelf includes digital screen, which add delight touch at night

human-scale design harmonizes with superior materials and optimal lighting, elevating Sweaty Betty's products

central zone pulsates with vitality, a versatile space fostering user engagement and brand activities, embodying Sweaty Betty's commitment to a dynamic lifestyle.

adaptable and refined, the space effortlessly transitions for evening events. with tailored lighting and flexible layouts, it's an ideal canvas for diverse occasions.

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Sweaty Betty Virtual Reality Tour

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